There’s plenty of outrage so we aren’t going to do that. Instead, we’re creating a place with new tips, tools, insights, sources, and stories that can help us understand how to win this November.
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We know who the target is for our Spring ad campaign: the Reluctant Right
More in Common, a nonpartisan research nonprofit studying how to solve shared problems, published a study in Jan 2026: Beyond MAGA: A Profile of the Trump Coalition. Already by Jan, 59% of the Reluctant Right voters had mixed feelings or regrets about their vote for Trump, before the ICE murders in MN, before the Iran war, before soaring gas prices. These voters are our target for our Spring campaign. Read more of the report, just as we have, to know how who we will be targeting to beat these Republican incumbents.
Don’t miss our FLIP 5 to Take the House Virtual Community Meeting
We only need to flip 5 seats to take the majority in the US House and we need your help. Join us to learn more about our plans for a Spring campaign, target races and how we plan to target vulnerable Republican incumbents.
Wed, March 25
5-6pm PT // 8-9pm ET
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Two days ago, we announced that leaders aren’t doing the work—which is why we’re launching our Spring campaign.
According to Axios, the Democratic National Committee and its leader Ken Martin aren’t busy building infrastructure, supporting Democratic incumbents or tying Republican incumbents to Trump’s corruption and chaos (as we are). Instead, they’re infighting.
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Resist & Unsubscribe
We’ve always been about using our dollars smartly, which is why the site ResistandUnsubscribe.com resonates. Scott Galloway makes the case in this podcast that going after corporate bottom lines is what is going to make business leaders wake up and stop supporting Trump’s chaos. Check out the podcast to learn more, or head to the site and pick just one of the companies to start with and unsubscribe today. Start with just one.
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Looking for a book to offer some insight coming into the midterm information wars? We’ve got you.
This phenomenal read talks modern day propaganda through the lens of the techniques and lessons from one of the most successful and controversial propagandist’s to work against the Nazi’s.
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Spread the word, support our work.
Your money and time matters so make sure it counts when you donate it. Start by joining us at our Flip 5 to Take the House Community Meeting on Mar 25. Then help us spread the word by sharing our site, our community meeting and our plans to take direct action and target vulnerable Republicans this Spring.
If you like what we’re doing, please share Flip the States with a friend and ask them to sign up so they get analysis and recommendations like these. If you love what we are doing, send us a donation to help fund the work. We’re a registered 501c4 nonprofit and never take from donations that go directly to the candidates you choose to support.